What makes effective behavioural solutions possible? It starts with a comprehensive understanding of the problem at hand. At BCA, we develop rigorous testing frameworks that allow us to gather accurate data about individual and group behaviours – and then transform that data into effective strategies.
Behavioural science allows us to understand the factors that influence people’s behaviour, and those insights can be deployed to make positive changes in a range of contexts – from government policy to business performance. BCA’s strategies are always based on rigorous testing and underpinned by empirical evidence, so we can clearly measure their impact on behaviour.
An accurate understanding of your customers’ habits and motivations is at the heart of any effective brand strategy. Our behavioural insights and communication solutions help best position brands to successfully drive consumer behaviour change.
In a world transformed by technology, digital products – from websites and social channels to apps and wearables – offer exciting new opportunities for implementing behaviour-change interventions. BCA can help you take advantage of these trends to reach your organisational and business goals.
BCA offers tailor-made workshop and training solutions that help businesses and organisations understand the fundamentals of behavioural science, and learn the skills needed to apply those insights in their particular context.
